There’s another new kid on the undies block. No, make that a new man on the block. Launched just this summer, Vancouver-based Sweat Under Gear takes masculine to the max.
Sweat Under Gear’s debut line consists of 5 primary styles: Regular Briefs, Sport Briefs, Fighter Briefs, Jockstraps and Trunks. Each of these cuts will be available in our signature black, white and grey colour schemes.
Sexy but mature, Sweat Under Gear is designed to appeal to a broad demographic of men.
“Our friends kept telling us that they wanted to see a line of underwear that reflects their active lifestyles, shows off what they got, but that didn’t have shiny fabrics and outrageous prints.” said Talon Thompson, co-owner, “Underwear that suits a man not only in his 20’s, but in his 30’s, 40’s and even 50’s.”
More info at http://www.sweatundergear.com.
