Video from 2010 No Pants! Subway Ride

Finally we’re seeing video from 9th Annual No Pants! Subway Ride organized by ImprovEverywhere. For anyone who’s ever mentally undressed a hot guy (or girl) on the subway, this annual event is a dream come true. Previously we only has still photos or video from previous years, but this one is the real thing.

Charlotte, N.C. Hottest Bachelor Reveals His Underwear of Choice

It’s always nice to know what kind of underwear the guy next door type wears.

The November issue of Cosmopolitan magazine named the country’s hottest bachelors. Colleen Odegaard from NewsChannel 36 in Charlotte, N.C. sat down with local bachelor Curtis Beardsell and asked him the question that’s really on everyone’s mind: boxers or briefs?

The 24-year-old hunk [...]

aussieBum Releases 'Surf Crew' Underwear Line

It looks like aussieBum has released a hot new line of men’s underwear.

The new “Surf Crew” range is made from Egyptian cotton and comes in both brief and hipster styles.

“Using solid masculine colours to compliment our Surf Crew waistband as a tribute to all the surf crews around Australia and the world [...]

Success of Jockey Briefs Prompts Company to Change Its Name in 1971

We know that Jockey innovated men’s briefs. In fact some people still refer to briefs as “Jockey shorts.” But Jockey briefs weren’t always made by a company called Jockey.

Coopers Inc. debuted the Jockey brief in 1935 but over the decades people came to know the name Jockey much better than the name [...]

Today is Blog Action Day 2009

The Blog Action Day theme for 2009 is climate change. Today bloggers around the world are writing about climate change and how it relates to their readers.

What does men’s underwear have to do with climate change? Plenty. The apparel industry in general has a significant impact on the environment, but thanks to innovative [...]

First Briefs Not So Brief By Comparison

These aren’t the sleek, sexy men’s briefs of today, but this 1934 ad for a new innovation in men’s underwear – the Jockey brief – raised quite a few eyebrows at the time. Jockey is now celebrating the 75th anniversary of the brief, which has gotten considerably briefer over the decades.

David Beckham to Launch Line of Mens Underwear

The good news is that soccer stud Cristiano Ronaldo will be the celebrity underwear spokesmodel for Armani Underwear. It wasn’t clear right away if Ronaldo would be replacing the iconic David Beckham on billboards and advertisements for the Armani underwear. From the looks of it, David Beckham will be leaving the Armani underwear [...]

Jockey Pioneered Bikini Briefs for Men

There’s nothing like a guy in a skimpy pair of bikini briefs. The iconic images of pioneering celebrity underwear spokesmodel Jim Palmer donning a pair of very brief Jockey briefs in Jockey’s 1970s and ’80s ad campaigns sold a lot of men’s underwear at the time and got many guys to try bikini [...]

Jockey to Mark 75th Anniversary of Mens Briefs

Despite the age-old question of boxers vs. briefs, the brief remains one of the more popular styles in men’s underwear. In fact, according to a December 2008 report by NPD Group, one in every four pairs of men’s underwear purchased today is a brief.

Imagine a world where boxer shorts and union suits are [...]

Briefs Outselling Boxers in UK for First Time Since 1990s

The Daily Mail reports that UK sales of briefs (the English call them Y-fronts) have risen 35 percent since the beginning of the global credit crunch. In fact, last month briefs outsold boxers for the first time since the early 1990s.

Perhaps anecdotal reports that briefs are gaining in popularity have some truth to [...]